Culture
Indian Pickleball Has Entered the Attention Economy. Now Comes the Difficult Part.
There was a time when athletes became famous because they won. Modern sport increasingly expects them to become…
pickleball in India
Browse stories from this archive.
News
More Than 1,100 Enter Indian Open in Hyderabad
More than 1,100 players entered the Indian Open PWR 1000 in Hyderabad, held 1–5 April at CrossCourts with…
News
Pickleball Kingdom’s India Launch Is a Test of Its Model
Pickleball Kingdom opens a rooftop venue in New Delhi. Why its India launch tests whether the US franchise…
News
Two Leagues, One Pathway Battle: Indian Pickleball’s Future Will Be Decided Below the Surface
India’s pickleball rise has produced two competing franchise leagues, but the real battle is over who controls the…
MLP
Rooftop Bandra West games, WPC crowds, and Armaan Bhatia spotting in Mumbai
From floodlit pro events to rooftop games in Bandra West, Mumbai is becoming a global pickleball capital, blending…
MLP
Pickleball Court Opens at 9,000 Feet in the Himalayas
Zostel Kufri, about 45 minutes from Shimla, has opened a pickleball court at more than 9,000 feet as…